After enjoying a 23 year career with WBNG as a news photographer, field producer of ”Action News For Kids”, commercial videographer/editor and Production Manager overseeing the vast majority of advertising campaigns in the marketplace, Tom joined Rosanne Sall Advertising in 2001 as Creative Director. Tom creates and oversees multi-media campaigns utilizing radio, television, print, outdoor, transit, airport, online and direct mail. He also helps coordinate Transit Advertising and placement of ads for Broome and Tompkins County Transit Systems and the Greater Binghamton Airport. Tom was promoted to General Manager in 2013. He is an Alumni of Binghamton University.